Holly Smith, MD
Urology Physician · Madison, WI
Holly Smith, MD is a urology physician with a practice address in Madison, Wisconsin, and NPI 1326743758, issued on Apr 4, 2023. Check the license (Wisconsin 1326743758, as entered in NPPES) on the Wisconsin Medical Examining Board; the Medicare figures below come from public CMS files.
- Name
- Holly Smith
- Credential
- MD
- Primary taxonomy
- Urology Physician 208800000X
- License number
- 1326743758 WI
Self-reported in NPPES; status is on the state search - Practice location
- 749 University Row Ste 200, Madison, WI 53705
- Phone
- (608) 263-6400
- Enumerated
- Apr 4, 2023
- Record last updated
- Jul 3, 2023
- Entity
- Type 1 · individual
8 nearest urology physician records → All 259 in Wisconsin → Look up another NPI →
Also registered at 749 University Row Ste 200
A shared address usually means a shared clinic or building; it does not show who employs whom.
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Verify Holly Smith in five checks
- 1IdentityNPI record in CMS NPPESNPI lookupConfirmed in NPPES
- 2LicenseActive license and public ordersWisconsin Medical Examining Board
Search for license 1326743758Check the board - 3Other statesLicenses and actions elsewhereDocInfo (FSMB)Not checked
- 4ExclusionsMedicare and Medicaid bansHHS-OIG exclusion listNot checked
- 5CertificationBoard certificationABMS AOA NCCPA AANPNot checked
93% fewer Medicare Part D claims than the average urology physician in 2024
90 Medicare Part D claims for 41 beneficiaries, against an average of 1,340 among the 10,782 providers of this specialty who prescribed in Part D. 15 claims were for opioids.
Most prescribed
- Sulfamethoxazole-Trimethoprim14 claims
- Oxycodone Hcl13 claims
Source: CMS Medicare Part D Prescribers by Provider and Drug, 2024 (data.cms.gov). Part D covers prescriptions for Medicare patients only; drugs with fewer than 11 claims are not published.
Industry payments in 2024: $191.13
2 payments; by number, the most common kind was food and beverage; the largest payer was Boston Scientific Corporation. The 9,340 providers of this specialty with any payment received $3,800.04 on average. Payments are reported by manufacturers, not by the provider, and are not a sign of wrongdoing.
Source: CMS Open Payments, program year 2024 (openpaymentsdata.cms.gov); average among providers of this specialty with at least one payment.
Holly Smith among 259 urology physician records in Wisconsin
Holly Smith, MD is one of 259 urology physician records with a practice address in Wisconsin. 76% of them appear in a Medicare file (Part D prescribing, MIPS, Open Payments or Medicare group billing); this one does. Its NPI, issued in 2023, is newer than 95% of them.
- NPI issued2023 · 95% of these records are older, 5% newer
- In a Medicare fileYes · 76% of these records are
- In the CMS Doctors and Clinicians fileNo · 64% of these records are
- Record last updated2023 · 56% of these records were not updated in five years or more
Source: CMS NPPES, file of Aug 9, 2026, every record with primary taxonomy 208800000X and a Wisconsin practice address; Medicare files: CMS Part D Prescribers 2024, MIPS 2023, Open Payments 2024, Doctors and Clinicians (data.cms.gov).
Urology Physician providers in Wisconsin
There are 259 urology physician records in Wisconsin.
All 259 in Wisconsin → Every provider in Madison → Urology Physician nationwide →
The 8 urology physician records with the nearest ZIP codes
- Ali Antar, M.D.Madison, WI 537051770010340
- Devante Delbrune, MDMadison, WI 537051770336265
- Emily Ellmann, MDMadison, WI 537051437890977
- Brian Le, M.D.Madison, WI 537051063668119
- Lisa Teixeira, MDMadison, WI 537051023759529
- Jeremiah Umoh, MDMadison, WI 537051952864647
- Wade Bushman, MDMadison, WI 537111629032263
- Craig Kozler, M.D.Madison, WI 537151962429613
Common questions
What is Holly Smith, MD's NPI number?
Holly Smith, MD's National Provider Identifier (NPI) is 1326743758, issued on Apr 4, 2023. An NPI identifies a provider in billing; it is not a license.
Where is Holly Smith, MD located?
The NPPES record lists a practice address at 749 University Row Ste 200, Madison, WI, 53705. Phone: (608) 263-6400. Providers update this record themselves, so call before visiting.
How can I verify Holly Smith, MD's license?
NPPES lists Wisconsin license number 1326743758, as entered by the provider. Search the Wisconsin Medical Examining Board at https://dsps.wi.gov/Pages/BoardsCouncils/MEB/Default.aspx. The NPPES record confirms identity only; the state search shows license status, expiration and public orders.
How much does Holly Smith, MD prescribe under Medicare Part D?
In 2024, Holly Smith, MD had 90 Medicare Part D claims for 41 beneficiaries; the average among urology physician prescribers was 1,340. Part D covers Medicare prescriptions only.
Source: CMS National Plan and Provider Enumeration System (NPPES), file of Aug 9, 2026 (NPPES files on CMS.gov); NUCC Health Care Provider Taxonomy. Medicare files from data.cms.gov. An NPI identifies who bills; it is not a license.
Figures on PlainDoctor are read from the federal files each page names (CMS NPPES, Medicare Part D, MIPS, Open Payments; the HHS-OIG exclusion list only as counts) and from Census population estimates, with the file date shown beside them. See our editorial standards & corrections policy, the methodology behind these numbers, or report a data error. Data current as of Aug 9, 2026.