2026 NPPES data Hospitalist Physician NPI 1972561702 DO
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Jill Couch, DO

Hospitalist Physician in Norton, Virginia.

This profile is drawn from the federal National Provider Identifier Registry (CMS NPPES), which lists more than 7 million U.S. healthcare providers - including 16,825 in Hospitalist Physician, and covers specialty classification, practice address, and Medicare Part D prescribing data when reported. According to CMS, every field reflects the provider's official federal registration, see our methodology.

Federal data, no proprietary rating. We show these CMS records as-is - no composite score, no star rating, no editorial opinion layered on top.
Prescribing volume
16K
Medicare Part D claims · 698 beneficiaries · Hospitalist Physician avg: 888
Generic prescribing
86%
generic claims · 13% brand-name · higher generic rates reduce patient out-of-pocket costs
Industry payments
$598.9
30 payments · CMS Open Payments (Sunshine Act)
Compiled from official public sources by the PlainDoctor editorial team.

What the federal data shows

Jill Couch, DO filed 16,147 Medicare Part D claims in 2023 as a Hospitalist Physician in Norton, Virginia, prescribing 86% generic.

16K
Part D claims, 2023
86%
generic prescribing
Likely
board-certified (heuristic)

Every figure on this page comes straight from federal CMS records (NPPES, Medicare Part D, MIPS, Open Payments) - no proprietary rating or editorial opinion is applied.

Jill Couch, DO's Medicare Part D volume vs every U.S. prescriber

Total Medicare Part D claims, 2023, across all CMS prescribers nationally

16,147 Top 2% higher than 98% of 1,370,886 prescribers

0–200: 670,926 prescribers (49%). Below this entry. 200–400: 182,923 prescribers (13%). Below this entry. 400–600: 90,619 prescribers (7%). Below this entry. 600–800: 56,224 prescribers (4%). Below this entry. 800–1,000: 40,919 prescribers (3%). Below this entry. 1,000–1,200: 31,827 prescribers (2%). Below this entry. 1,200–1,400: 26,224 prescribers (2%). Below this entry. 1,400–1,600: 21,710 prescribers (2%). Below this entry. 1,600–1,800: 19,072 prescribers (1%). Below this entry. 1,800–2,000: 16,451 prescribers (1%). Below this entry. 2K+: 213,991 prescribers (16%). This entry sits in this band. This provider 0 2K+ every Part D prescriber (claims/yr), bucketed by value

Each bar is a band; taller bars hold more prescribers. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.

Source CMS Medicare Part D Prescriber Public Use File · 2023

Board certification likely (heuristic, not verified)

Jill Couch, DO practices in an ABMS-board-eligible specialty and shows active CMS Medicare participation + 7 hospital affiliations - signals consistent with board-certified status. For verified board certification, see CertificationMatters.org (the official ABMS public lookup).

What does the federal data show about Jill Couch, DO?

Quality data not reported

NPI registry status

Active

Issued 05/02/2006

NPI 1972561702

Primary specialty

Hospitalist Physician

Mid-sized

16,825 US NPIs in this specialty

Medicare Part D claims

16,147 18× vs specialty avg

2023 prescription claims

Specialty avg: 888

Specialty distribution in Virginia

How Hospitalist Physician compares to other specialties among Virginia providers

Virginia providers
Behavior Technician - 5.2%Behavior Technician5.2%Clinical Social Worker - 5.1%Clinical Social Worker5.1%Student in an Organized Health Care Education/Training Program - 4.7%Student in an Organized Health Care Education/Training Program4.7%Physical Therapist - 4.6%Physical Therapist4.6%Pharmacist - 4.5%Pharmacist4.5%Professional Counselor - 4%Professional Counselor4%Hospitalist Physician - 0.3%Hospitalist Physician0.3%
Largest specialties in Virginia (% of in-state providers)

Board certification

Not published by CMS

CMS does not publish a per-provider board-certification field in NPPES. PlainDoctor does not have a reliable per-specialty certification rate to show for Hospitalist Physician. Verify directly:

How MIPS and board certification work

The Merit-based Incentive Payment System (MIPS) scores providers 0–100 across four performance categories: Quality, Cost, Promoting Interoperability, and Improvement Activities, weighted under 42 CFR §414.1380. Reporting is voluntary for many small practices, so absence of a MIPS score is not a quality signal.

Board certification through an ABMS or AOA member board signals voluntary post-licensure examination plus continuous Maintenance of Certification cycles. Verify any individual provider's status through certificationmatters.org (ABMS) or osteopathic.org (AOA).

Jill Couch, DO appears in the CMS NPPES registry as a Hospitalist Physician provider holding DO credentials at 100 15TH ST NW STE 307, Norton, VA, 24273, with a listed phone of (276) 679-9002. NPI 1972561702 was issued on 05/02/2006.

Medicare Part D records for calendar year 2023 show 16,147 prescription claims written by this provider, covering 698 Medicare beneficiaries and totaling roughly $1.8 million in drug spend, split 13% brand-name and 86% generic by claim count, with an opioid prescribing rate of 4.1%.

Hospitalist Physician is a mid-sized specialty nationwide, with 16,825 enrolled providers across 54 states and an average of 888 Part D claims per prescriber, so the context for interpreting these metrics differs meaningfully from a primary-care baseline.

Important: PlainDoctor is a directory of publicly available government data, not medical advice, a malpractice database, or a quality rating. Inclusion here does not imply a recommendation, and absence of complaints or sanctions on this page does not mean none exist, always verify credentials through the NPPES NPI Registry, your state medical board, and the ABMS or AOA before making healthcare decisions.

Practice Address

100 15TH ST NW STE 307
Norton, VA 24273

Provider Details

NPI 1972561702
Specialty Hospitalist Physician
Credentials DO
Gender Female
NPI Issued 05/02/2006

Hospital and facility affiliations

Facilities where Jill Couch, DO bills Medicare from. Star ratings (1-5) are CMS Hospital Compare's "Hospital overall rating" - a composite of mortality, readmission, patient experience, safety, timely care, and efficient use of medical imaging measures. Source: CMS Care Compare.

According to CMS billing records, Jill Couch, DO is affiliated with 7 Medicare-billing facilities.

Benham Physician Services LLC
Lebanon, VA
Blue Ridge Medical Management Corporation
Norton, VA
Chestnut Physician Services LLC
Norton, VA
Oxbow Physician Services LLC
Abingdon, VA
St. Charles Health Council Inc
Jonesville, VA
Wellmont Medical Associates Inc
Big Stone Gap, VA
Western Virginia Regional Emergency Physicians LLC
Penningtn Gap, VA

Affiliations sourced from CMS Doctors and Clinicians National Downloadable File; hospital ratings from CMS Hospital General Information dataset (cross-referenced by facility name + state).

Industry payments received (2024) - CMS Open Payments transparency data

The federal Physician Payments Sunshine Act (part of the Affordable Care Act) requires drug and medical-device manufacturers + group purchasing organizations to publicly report payments and other transfers of value to physicians and teaching hospitals. The data below covers 2024 for Jill Couch, DO. Source: openpaymentsdata.cms.gov.

Total received

$599

Largest payer

3B Medical, Inc.

Most common payment type

Food and Beverage

Industry payments are not necessarily indicators of bias, they include research funding, consulting fees for evidence-based work, royalties for inventions, food at conferences, and similar items. The disclosure exists for transparency. Read our methodology for how we interpret this data.

Brand vs generic prescribing mix · Typical

Jill Couch, DO - brand share 13.0%
Hospitalist Physician average

13% brand-name claims vs 86% generic, on 16,147 2023 Medicare Part D claims.

The federal Medicare Part D Generic Dispensing Rate national benchmark sits near 90% generic / 10% brand for primary-care prescribers, per CMS Office of the Actuary 2024 estimates. Higher brand share is common in specialty prescribing where generic equivalents are not available.

Medicare Part D Prescribing Data

CMS Medicare Part D prescriber-level data for calendar year 2023.

16,147
Total Claims
$1.8M
Total Drug Cost
698
Medicare Beneficiaries

Prescribing Breakdown

30-Day Fills
34,692
Total Day Supply
1,008,484
Brand vs Generic
13% brand / 86% generic
Brand Drug Cost
$1.5M
Generic Drug Cost
$321K
Opioid Claims
663 (4.1% rate)
Antibiotic Claims
609

Patient Demographics

Average Patient Age
68.6 years
Avg HCC Risk Score
1.42
Gender Split
61% female / 39% male
Age Distribution
<65: 184, 65-74: 313, 75-84: 153, 85+: 48

Top Prescribed Drugs (Medicare Part D)

Top drugs by claim count for calendar year 2023. Based on Medicare Part D data only.

What Jill Couch, DO prescribes most

Top Medicare Part D drugs by claim count, 2023

claims
Source CMS Medicare Part D Prescriber Public Use File As of 2023
Drug Claims
Levothyroxine Sodium
619
Lisinopril
530
Omeprazole
487
Atorvastatin Calcium
470
Montelukast Sodium
427
Furosemide
420
Hydrocodone-Acetaminophen
Hydrocodone/Acetaminophen
418
Metoprolol Tartrate
415
Pantoprazole Sodium
401
Losartan Potassium
379

* Counts below 11 are suppressed by CMS for patient privacy. Generic names shown where available from CMS Part D data.

Hospitalist Physician Overview

How Jill Couch, DO fits within the Hospitalist Physician landscape nationally.

16,825
Hospitalist Physician Providers in US
54
States with Hospitalist Physician
888
Avg Claims per Provider

Jill Couch, DO's 16,147 claims are above the specialty average of 888.

Nearby Hospitalist Physician Providers in Virginia

Other clinicians with the same primary specialty enrolled in Virginia, drawn from the same CMS NPPES roster as Couch.

Compare Hospitalist Physician nationally: see state-by-state distribution →

Before you book an appointment

Use this federal record as your verification checklist, not as a recommendation.

  • Confirm the NPI record is current in the official CMS registry, providers update their own NPPES details, and moves can lag. Verify this NPI
  • Check the active license and any disciplinary history with the Virginia medical board, federal registration is not a license check. Credential verification guide
  • Weigh a second option: compare this provider with a nearby Hospitalist Physician peer on Medicare volume and prescribing patterns. Compare providers

Medicare Part D and MIPS figures describe practice patterns in federal programs only, they are not quality ratings, and PlainDoctor does not rate, rank, or recommend providers.

Frequently Asked Questions

What is Jill Couch, DO's specialty?
Jill Couch, DO specializes in Hospitalist Physician and practices in Norton, Virginia. Credentials: DO.
How much does Jill Couch, DO prescribe under Medicare Part D?
In 2023, Jill Couch, DO wrote 16,147 Medicare Part D claims totaling $1.8M in drug costs for 698 beneficiaries.
Where is Jill Couch, DO located?
Jill Couch, DO is located at 100 15TH ST NW STE 307, Norton, VA, 24273. Phone: (276) 679-9002.
What is Jill Couch, DO's NPI number?
Jill Couch, DO's National Provider Identifier (NPI) is 1972561702, issued on 05/02/2006.
Does Jill Couch, DO prescribe more brand-name or generic drugs?
Jill Couch, DO's prescribing is 13% brand-name and 86% generic drugs by claim count, with $1.5M in brand drug costs.
Does Jill Couch, DO prescribe opioids?
Yes, Jill Couch, DO had 663 opioid claims in 2023 with an opioid prescribing rate of 4.1%.
How many Hospitalist Physician providers are there in the US?
There are 16,825 Hospitalist Physician providers across 54 states in the US. The average Hospitalist Physician provider writes 888 Medicare Part D claims per year.
What drugs does Jill Couch, DO prescribe most often?
Based on 2023 Medicare Part D data, Jill Couch, DO's most frequently prescribed drugs include Levothyroxine Sodium, Lisinopril, Omeprazole. This reflects Medicare Part D prescriptions only and does not include commercial insurance or other payer types.
Does Jill Couch, DO accept Medicare?
Jill Couch, DO appears in CMS Medicare data with 16,147 Part D claims and 698 Medicare beneficiaries in 2023. Contact the provider's office directly to confirm current Medicare enrollment and accepted plans.
How can I verify Jill Couch, DO's credentials?
Jill Couch, DO's NPI is 1972561702 with credentials DO. You can verify this through the NPPES NPI Registry, check state medical board records, and confirm board certification through the ABMS or AOA.

Data Sources

View source datasets and methodology notes
Provider Directory
CMS National Plan and Provider Enumeration System (NPPES), download.cms.gov/nppes, updated monthly. Contains NPI, specialty, credentials, and practice location.
Specialty Classification
NUCC Health Care Provider Taxonomy (nucc.org), the industry standard for classifying provider specialties in Medicare and Medicaid billing.
Prescribing Data
CMS Medicare Part D Prescriber Public Use File (2023). Includes claims, drug costs, beneficiaries, and opioid prescribing rates.
Limitations
Provider data is self-reported to CMS. Prescribing data reflects Medicare Part D only and does not include commercial insurance, Medicaid, or cash prescriptions. Claims below 11 beneficiaries are suppressed by CMS for privacy.

See our complete data methodology for details on how we collect and process government data.

Data as of April 2026 (NPPES) / 2023 (Medicare Part D). Source: Centers for Medicare & Medicaid Services (CMS).

Disclaimer: Data from CMS NPPES and Medicare Part D. PlainDoctor does not rate or rank providers. Provider information is self-reported and may not be current. Always verify information directly with the provider. About · Methodology

Compiled from official public sources by the PlainDoctor editorial team.