2026 NPPES data Optometrist NPI 1073592002 O.D.
Verify on CMS →

JONI COUCH, O.D.

Optometrist in MUSKOGEE, Oklahoma. CMS National Plan and Provider Enumeration System profile including specialty classification, practice address, and Medicare prescribing data when reported.

Federal data — no proprietary rating. PlainDoctor publishes the actual CMS NPPES and Medicare records — NPI registration, specialty, practice location, and prescribing data — without a composite score or editorial opinion on top. Every field traces to a federal source.
Prescribing volume
2K
Medicare Part D claims · 707 beneficiaries · Optometrist avg: 257
Generic prescribing
61%
generic claims · 39% brand-name · higher generic rates reduce patient out-of-pocket costs
MIPS score
100/100
▲ 17 pts above national avg 83.1 · [object Object]
Industry payments
$70.92
4 payments · CMS Open Payments (Sunshine Act)

What the federal data shows

JONI COUCH, O.D. reported a CMS MIPS final score of 100/100 — above the 83.1 national average — and filed 2,340 Medicare Part D claims in 2023.

100/100
MIPS score · +17 vs avg
2K
Part D claims, 2023
61%
generic prescribing
$70.92
industry payments (Sunshine Act)

Every figure on this page comes straight from federal CMS records (NPPES, Medicare Part D, MIPS, Open Payments) — no proprietary rating or editorial opinion is applied.

JONI COUCH, O.D.'s MIPS score vs every scored U.S. clinician

CMS Merit-based Incentive Payment System (MIPS) final score, 2023 — the federal quality measure

100 Top 7% higher than 93% of 477,587 scored providers

0–10: 8,684 scored providers (2%). Below this entry. 10–20: 3,008 scored providers (1%). Below this entry. 20–30: 3,069 scored providers (1%). Below this entry. 30–40: 2,746 scored providers (1%). Below this entry. 40–50: 2,928 scored providers (1%). Below this entry. 50–60: 5,882 scored providers (1%). Below this entry. 60–70: 13,906 scored providers (3%). Below this entry. 70–80: 118,074 scored providers (25%). Below this entry. 80–90: 129,887 scored providers (27%). Below this entry. 90–100: 189,403 scored providers (40%). This entry sits in this band. This provider 0 100 every MIPS-scored clinician, bucketed by value

Each bar is a band; taller bars hold more scored providers. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.

Source CMS Merit-based Incentive Payment System (MIPS) · 2023

What does the federal data show about JONI COUCH, O.D.?

High performer (top quartile)

NPI registry status

Active

Issued 01/10/2006

NPI 1073592002

Primary specialty

Optometrist

High-volume

60,463 US NPIs in this specialty

Medicare Part D claims

2,340 811% vs specialty avg

2023 prescription claims

Specialty avg: 257

MIPS final score

100/100 16.900000000000006% pts

Exceptional band

vs 83.1 national avg

Specialty distribution in Oklahoma

How Optometrist compares to other specialties among Oklahoma providers

Oklahoma providers

Optometrist share within Oklahoma

1. Optometrist42%2. Internal medicine21%3. Family medicine17%4. Surgical12%5. Pediatric8%
Optometrist share within Oklahoma

Medicare quality performance — MIPS

JONI COUCH, O.D.'s 2023 MIPS final score plotted against the Optometrist national average

High performer (top quartile)
MIPS Final Score
100/100
vs 83.1 national avg · 2023 performance year

MIPS final score (Optometrist) — 100/100 vs national avg 83.1

0%100%National avg83%99%
MIPS final score (Optometrist) — 100/100 vs national avg 83.1

The Merit-based Incentive Payment System (MIPS) scores providers 0–100 across four performance categories: Quality, Cost, Promoting Interoperability, and Improvement Activities, weighted under 42 CFR §414.1380. Reporting is voluntary for many small practices, so absence of a MIPS score is not a quality signal.

Board certification through an ABMS or AOA member board signals voluntary post-licensure examination plus continuous Maintenance of Certification cycles. Verify any individual provider's status through certificationmatters.org (ABMS) or osteopathic.org (AOA).

JONI COUCH, O.D. is a Optometrist provider practicing in MUSKOGEE, Oklahoma, according to the CMS National Plan and Provider Enumeration System (NPPES). Credentials: O.D.. NPI: 1073592002. This profile includes practice location, specialty classification, and organizational affiliations from the CMS provider registry. Provider information is self-reported to CMS and updated monthly.

JONI COUCH, O.D. appears in the CMS NPPES registry as a Optometrist provider holding O.D. credentials at 3131 MILITARY BLVD, MUSKOGEE, OK, 74401, with a listed phone of (918) 687-6600. NPI 1073592002 was issued on 01/10/2006. Because NPPES data is self-reported by the provider and refreshed monthly, the address, phone, and specialty reflect what COUCH most recently submitted to CMS rather than a vetted directory listing, which is why patients should always confirm the practice is still at this location before scheduling.

Medicare Part D records for calendar year 2023 show 2,340 prescription claims written by this provider, covering 707 Medicare beneficiaries and totaling roughly $152K in drug spend, split 39% brand-name and 61% generic by claim count. These figures capture only Medicare Part D — commercial insurance, Medicaid, and cash-pay prescriptions are not included, and any drug-beneficiary cell under 11 is suppressed by CMS for patient privacy. On the CMS Merit-based Incentive Payment System, this provider earned a Final Score of 100/100 for the 2023 performance year (Quality 100), compared with the national average of 83.1.

Optometrist is a high-volume specialty nationwide, with 60,463 enrolled providers across 56 states and an average of 257 Part D claims per prescriber, so the context for interpreting these metrics differs meaningfully from a primary-care baseline. Important: PlainDoctor is a directory of publicly available government data, not medical advice, a malpractice database, or a quality rating. Inclusion here does not imply a recommendation, and absence of complaints or sanctions on this page does not mean none exist — always verify credentials through the NPPES NPI Registry, your state medical board, and the ABMS or AOA before making healthcare decisions.

Practice Address

3131 MILITARY BLVD
MUSKOGEE, OK 74401

Provider Details

NPI 1073592002
Specialty Optometrist
Credentials O.D.
Gender Female
NPI Issued 01/10/2006

CMS Quality Score (MIPS)

Merit-based Incentive Payment System (MIPS) scores from CMS, 2023 performance year.

100
Final Score
Avg: 83.1
100
Quality
100
Promoting Interoperability

Reporting: Individual

Hospital and facility affiliations

Facilities where JONI COUCH, O.D. bills Medicare from. Star ratings (1-5) are CMS Hospital Compare's "Hospital overall rating" — a composite of mortality, readmission, patient experience, safety, timely care, and efficient use of medical imaging measures. Source: CMS Care Compare.

TRIAD EYE INSTITUTE PLLC
MUSKOGEE, OK

Affiliations sourced from CMS Doctors and Clinicians National Downloadable File; hospital ratings from CMS Hospital General Information dataset (cross-referenced by facility name + state).

Industry payments received (2024) — CMS Open Payments transparency data

The federal Physician Payments Sunshine Act (part of the Affordable Care Act) requires drug and medical-device manufacturers + group purchasing organizations to publicly report payments and other transfers of value to physicians and teaching hospitals. The data below covers 2024 for JONI COUCH, O.D.. Source: openpaymentsdata.cms.gov.

Total received

$71

Largest payer

ABBVIE INC.

Most common payment type

Food and Beverage

Industry payments are not necessarily indicators of bias — they include research funding, consulting fees for evidence-based work, royalties for inventions, food at conferences, and similar items. The disclosure exists for transparency. Read our methodology for how we interpret this data.

Brand vs generic prescribing mix · Above average

JONI COUCH, O.D. — brand share 39.0%
Specialty average (est.)

39% brand-name claims vs 61% generic, on 2,340 2023 Medicare Part D claims.

The federal Medicare Part D Generic Dispensing Rate national benchmark sits near 90% generic / 10% brand for primary-care prescribers, per CMS Office of the Actuary 2024 estimates. Higher brand share is common in specialty prescribing where generic equivalents are not available.

Medicare Part D Prescribing Data

CMS Medicare Part D prescriber-level data for calendar year 2023.

2,340
Total Claims
$152K
Total Drug Cost
707
Medicare Beneficiaries

Prescribing Breakdown

30-Day Fills
2,968
Total Day Supply
75,870
Brand vs Generic
39% brand / 61% generic
Brand Drug Cost
$114K
Generic Drug Cost
$38K
Antibiotic Claims
29

Patient Demographics

Average Patient Age
72.8 years
Avg HCC Risk Score
1.38
Gender Split
61% female / 39% male
Age Distribution
<65: 72, 65-74: 362, 75-84: 208, 85+: 65

Top Prescribed Drugs (Medicare Part D)

Top drugs by claim count for calendar year 2023. Based on Medicare Part D data only.

Drug Claims
Prednisolone Acetate
621
Ketorolac Tromethamine
346
Ofloxacin
333
Latanoprost
223
Brimonidine Tartrate
216
Moxifloxacin
Moxifloxacin Hcl
103
Lumigan
Bimatoprost
75
Timolol Maleate
70
Dorzolamide Hcl
59
Neomycin-Polymyxin-Dexameth
Neomycin/Polymyxin B/Dexametha
27

* Counts below 11 are suppressed by CMS for patient privacy. Generic names shown where available from CMS Part D data.

Optometrist Overview

How JONI COUCH, O.D. fits within the Optometrist landscape nationally.

60,463
Optometrist Providers in US
56
States with Optometrist
257
Avg Claims per Provider

JONI COUCH, O.D.'s 2,340 claims are above the specialty average of 257.

Nearby Optometrist Providers in Oklahoma

Other clinicians with the same primary specialty enrolled in Oklahoma, drawn from the same CMS NPPES roster as COUCH.

Compare Optometrist nationally: see state-by-state distribution →

Frequently Asked Questions

What is JONI COUCH, O.D.'s specialty?
JONI COUCH, O.D. specializes in Optometrist and practices in MUSKOGEE, Oklahoma. Credentials: O.D..
How much does JONI COUCH, O.D. prescribe under Medicare Part D?
In 2023, JONI COUCH, O.D. wrote 2,340 Medicare Part D claims totaling $152K in drug costs for 707 beneficiaries.
What is JONI COUCH, O.D.'s Medicare quality score?
JONI COUCH, O.D. has a CMS MIPS Final Score of 100/100 (Quality: 100). The national average MIPS Final Score is 83.1. Source: CMS Merit-based Incentive Payment System (MIPS) 2023.
Where is JONI COUCH, O.D. located?
JONI COUCH, O.D. is located at 3131 MILITARY BLVD, MUSKOGEE, OK, 74401. Phone: (918) 687-6600.
What is JONI COUCH, O.D.'s NPI number?
JONI COUCH, O.D.'s National Provider Identifier (NPI) is 1073592002, issued on 01/10/2006.
Does JONI COUCH, O.D. prescribe more brand-name or generic drugs?
JONI COUCH, O.D.'s prescribing is 39% brand-name and 61% generic drugs by claim count, with $114K in brand drug costs.
How many Optometrist providers are there in the US?
There are 60,463 Optometrist providers across 56 states in the US. The average Optometrist provider writes 257 Medicare Part D claims per year.
What drugs does JONI COUCH, O.D. prescribe most often?
Based on 2023 Medicare Part D data, JONI COUCH, O.D.'s most frequently prescribed drugs include Prednisolone Acetate, Ketorolac Tromethamine, Ofloxacin. This reflects Medicare Part D prescriptions only and does not include commercial insurance or other payer types.
Does JONI COUCH, O.D. accept Medicare?
JONI COUCH, O.D. appears in CMS Medicare data with 2,340 Part D claims and 707 Medicare beneficiaries in 2023. Contact the provider's office directly to confirm current Medicare enrollment and accepted plans.
How can I verify JONI COUCH, O.D.'s credentials?
JONI COUCH, O.D.'s NPI is 1073592002 with credentials O.D.. You can verify this through the NPPES NPI Registry, check state medical board records, and confirm board certification through the ABMS or AOA.

Data Sources

Provider Directory
CMS National Plan and Provider Enumeration System (NPPES), download.cms.gov/nppes, updated monthly. Contains NPI, specialty, credentials, and practice location.
Specialty Classification
NUCC Health Care Provider Taxonomy (nucc.org), the industry standard for classifying provider specialties in Medicare and Medicaid billing.
Prescribing Data
CMS Medicare Part D Prescriber Public Use File (2023). Includes claims, drug costs, beneficiaries, and opioid prescribing rates.
Quality Performance
CMS Merit-based Incentive Payment System (MIPS) — 2023 performance year.
Limitations
Provider data is self-reported to CMS. Prescribing data reflects Medicare Part D only and does not include commercial insurance, Medicaid, or cash prescriptions. Claims below 11 beneficiaries are suppressed by CMS for privacy.

See our complete data methodology for details on how we collect and process government data.

Data as of April 2026 (NPPES) / 2023 (Medicare Part D). Source: Centers for Medicare & Medicaid Services (CMS).

Disclaimer: Data from CMS NPPES and Medicare Part D. PlainDoctor does not rate or rank providers. Provider information is self-reported and may not be current. Always verify information directly with the provider. About · Methodology