2026 NPPES data Optometrist NPI 1366463200 OD
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KEITH CLAY, OD

Optometrist in MURPHY, North Carolina. CMS National Plan and Provider Enumeration System profile including specialty classification, practice address, and Medicare prescribing data when reported.

Federal data — no proprietary rating. PlainDoctor publishes the actual CMS NPPES and Medicare records — NPI registration, specialty, practice location, and prescribing data — without a composite score or editorial opinion on top. Every field traces to a federal source.
Prescribing volume
160
Medicare Part D claims · 41 beneficiaries · Optometrist avg: 257
Generic prescribing
69%
generic claims · 31% brand-name · higher generic rates reduce patient out-of-pocket costs

What the federal data shows

KEITH CLAY, OD filed 160 Medicare Part D claims in 2023 as a Optometrist in MURPHY, North Carolina, prescribing 69% generic.

160
Part D claims, 2023
69%
generic prescribing

Every figure on this page comes straight from federal CMS records (NPPES, Medicare Part D, MIPS, Open Payments) — no proprietary rating or editorial opinion is applied.

KEITH CLAY, OD's Medicare Part D volume vs every U.S. prescriber

Total Medicare Part D claims, 2023 — across all CMS prescribers nationally

160 35th percentile higher than 35% of 1,370,886 prescribers

0–200: 670,926 prescribers (49%). This entry sits in this band. 200–400: 182,923 prescribers (13%). Above this entry. 400–600: 90,619 prescribers (7%). Above this entry. 600–800: 56,224 prescribers (4%). Above this entry. 800–1,000: 40,919 prescribers (3%). Above this entry. 1,000–1,200: 31,827 prescribers (2%). Above this entry. 1,200–1,400: 26,224 prescribers (2%). Above this entry. 1,400–1,600: 21,710 prescribers (2%). Above this entry. 1,600–1,800: 19,072 prescribers (1%). Above this entry. 1,800–2,000: 16,451 prescribers (1%). Above this entry. 2,000–2,200: 213,991 prescribers (16%). Above this entry. This provider 0 2K+ every Part D prescriber (claims/yr), bucketed by value

Each bar is a band; taller bars hold more prescribers. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.

Source CMS Medicare Part D Prescriber Public Use File · 2023

What does the federal data show about KEITH CLAY, OD?

Quality data not reported

NPI registry status

Active

Issued 07/23/2006

NPI 1366463200

Primary specialty

Optometrist

High-volume

60,463 US NPIs in this specialty

Medicare Part D claims

160 38% vs specialty avg

2023 prescription claims

Specialty avg: 257

Specialty distribution in North Carolina

How Optometrist compares to other specialties among North Carolina providers

North Carolina providers

Optometrist share within North Carolina

1. Optometrist42%2. Internal medicine21%3. Family medicine17%4. Surgical12%5. Pediatric8%
Optometrist share within North Carolina

Specialty board-certification context

Estimated specialty board-certified rate — Optometrist (ABMS / AOA reference)

Quality data not reported
Est. board-certified rate
78%
Optometrist ABMS/AOA estimate

Est. board-certified rate (Optometrist) — ABMS / AOA estimate

0%100%78%
Est. board-certified rate (Optometrist) — ABMS / AOA estimate

The Merit-based Incentive Payment System (MIPS) scores providers 0–100 across four performance categories: Quality, Cost, Promoting Interoperability, and Improvement Activities, weighted under 42 CFR §414.1380. Reporting is voluntary for many small practices, so absence of a MIPS score is not a quality signal.

Board certification through an ABMS or AOA member board signals voluntary post-licensure examination plus continuous Maintenance of Certification cycles. Verify any individual provider's status through certificationmatters.org (ABMS) or osteopathic.org (AOA).

KEITH CLAY, OD is a Optometrist provider practicing in MURPHY, North Carolina, according to the CMS National Plan and Provider Enumeration System (NPPES). Credentials: OD. NPI: 1366463200. This profile includes practice location, specialty classification, and organizational affiliations from the CMS provider registry. Provider information is self-reported to CMS and updated monthly.

KEITH CLAY, OD appears in the CMS NPPES registry as a Optometrist provider holding OD credentials at 137 PEACHTREE ST, MURPHY, NC, 28906, with a listed phone of (828) 837-2014. NPI 1366463200 was issued on 07/23/2006. Because NPPES data is self-reported by the provider and refreshed monthly, the address, phone, and specialty reflect what CLAY most recently submitted to CMS rather than a vetted directory listing, which is why patients should always confirm the practice is still at this location before scheduling.

Medicare Part D records for calendar year 2023 show 160 prescription claims written by this provider, covering 41 Medicare beneficiaries and totaling roughly $13K in drug spend, split 31% brand-name and 69% generic by claim count. These figures capture only Medicare Part D — commercial insurance, Medicaid, and cash-pay prescriptions are not included, and any drug-beneficiary cell under 11 is suppressed by CMS for patient privacy.

Optometrist is a high-volume specialty nationwide, with 60,463 enrolled providers across 56 states and an average of 257 Part D claims per prescriber, so the context for interpreting these metrics differs meaningfully from a primary-care baseline. Important: PlainDoctor is a directory of publicly available government data, not medical advice, a malpractice database, or a quality rating. Inclusion here does not imply a recommendation, and absence of complaints or sanctions on this page does not mean none exist — always verify credentials through the NPPES NPI Registry, your state medical board, and the ABMS or AOA before making healthcare decisions.

Practice Address

137 PEACHTREE ST
MURPHY, NC 28906

Provider Details

NPI 1366463200
Specialty Optometrist
Credentials OD
Gender Male
NPI Issued 07/23/2006

Brand vs generic prescribing mix · Above average

KEITH CLAY, OD — brand share 31.0%
Specialty average (est.)

31% brand-name claims vs 69% generic, on 160 2023 Medicare Part D claims.

The federal Medicare Part D Generic Dispensing Rate national benchmark sits near 90% generic / 10% brand for primary-care prescribers, per CMS Office of the Actuary 2024 estimates. Higher brand share is common in specialty prescribing where generic equivalents are not available.

Medicare Part D Prescribing Data

CMS Medicare Part D prescriber-level data for calendar year 2023.

160
Total Claims
$13K
Total Drug Cost
41
Medicare Beneficiaries

Prescribing Breakdown

30-Day Fills
293
Total Day Supply
8,061
Brand vs Generic
31% brand / 69% generic
Brand Drug Cost
$10K
Generic Drug Cost
$2K

Patient Demographics

Average Patient Age
73.9 years
Avg HCC Risk Score
0.93
Gender Split
66% female / 34% male

Top Prescribed Drugs (Medicare Part D)

Top drugs by claim count for calendar year 2023. Based on Medicare Part D data only.

Drug Claims
Latanoprost
94
Timolol Maleate
14
Neomycin-Polymyxin-Dexameth
Neomycin/Polymyxin B/Dexametha
12

* Counts below 11 are suppressed by CMS for patient privacy. Generic names shown where available from CMS Part D data.

Optometrist Overview

How KEITH CLAY, OD fits within the Optometrist landscape nationally.

60,463
Optometrist Providers in US
56
States with Optometrist
257
Avg Claims per Provider

KEITH CLAY, OD's 160 claims are below the specialty average of 257.

Nearby Optometrist Providers in North Carolina

Other clinicians with the same primary specialty enrolled in North Carolina, drawn from the same CMS NPPES roster as CLAY.

Compare Optometrist nationally: see state-by-state distribution →

Frequently Asked Questions

What is KEITH CLAY, OD's specialty?
KEITH CLAY, OD specializes in Optometrist and practices in MURPHY, North Carolina. Credentials: OD.
How much does KEITH CLAY, OD prescribe under Medicare Part D?
In 2023, KEITH CLAY, OD wrote 160 Medicare Part D claims totaling $13K in drug costs for 41 beneficiaries.
Where is KEITH CLAY, OD located?
KEITH CLAY, OD is located at 137 PEACHTREE ST, MURPHY, NC, 28906. Phone: (828) 837-2014.
What is KEITH CLAY, OD's NPI number?
KEITH CLAY, OD's National Provider Identifier (NPI) is 1366463200, issued on 07/23/2006.
Does KEITH CLAY, OD prescribe more brand-name or generic drugs?
KEITH CLAY, OD's prescribing is 31% brand-name and 69% generic drugs by claim count, with $10K in brand drug costs.
How many Optometrist providers are there in the US?
There are 60,463 Optometrist providers across 56 states in the US. The average Optometrist provider writes 257 Medicare Part D claims per year.
What drugs does KEITH CLAY, OD prescribe most often?
Based on 2023 Medicare Part D data, KEITH CLAY, OD's most frequently prescribed drugs include Latanoprost, Timolol Maleate, Neomycin-Polymyxin-Dexameth. This reflects Medicare Part D prescriptions only and does not include commercial insurance or other payer types.
Does KEITH CLAY, OD accept Medicare?
KEITH CLAY, OD appears in CMS Medicare data with 160 Part D claims and 41 Medicare beneficiaries in 2023. Contact the provider's office directly to confirm current Medicare enrollment and accepted plans.
How can I verify KEITH CLAY, OD's credentials?
KEITH CLAY, OD's NPI is 1366463200 with credentials OD. You can verify this through the NPPES NPI Registry, check state medical board records, and confirm board certification through the ABMS or AOA.

Data Sources

Provider Directory
CMS National Plan and Provider Enumeration System (NPPES), download.cms.gov/nppes, updated monthly. Contains NPI, specialty, credentials, and practice location.
Specialty Classification
NUCC Health Care Provider Taxonomy (nucc.org), the industry standard for classifying provider specialties in Medicare and Medicaid billing.
Prescribing Data
CMS Medicare Part D Prescriber Public Use File (2023). Includes claims, drug costs, beneficiaries, and opioid prescribing rates.
Limitations
Provider data is self-reported to CMS. Prescribing data reflects Medicare Part D only and does not include commercial insurance, Medicaid, or cash prescriptions. Claims below 11 beneficiaries are suppressed by CMS for privacy.

See our complete data methodology for details on how we collect and process government data.

Data as of April 2026 (NPPES) / 2023 (Medicare Part D). Source: Centers for Medicare & Medicaid Services (CMS).

Disclaimer: Data from CMS NPPES and Medicare Part D. PlainDoctor does not rate or rank providers. Provider information is self-reported and may not be current. Always verify information directly with the provider. About · Methodology