2026 NPPES data Optometrist NPI 1487766697 OD
Verify on CMS →

TONY CRANFORD, OD

Optometrist in DENTON, North Carolina. CMS National Plan and Provider Enumeration System profile including specialty classification, practice address, and Medicare prescribing data when reported.

Federal data — no proprietary rating. PlainDoctor publishes the actual CMS NPPES and Medicare records — NPI registration, specialty, practice location, and prescribing data — without a composite score or editorial opinion on top. Every field traces to a federal source.
Prescribing volume
209
Medicare Part D claims · 88 beneficiaries · Optometrist avg: 257
Generic prescribing
50%
generic claims · 50% brand-name · higher generic rates reduce patient out-of-pocket costs
Industry payments
$21.92
1 payments · CMS Open Payments (Sunshine Act)

What the federal data shows

TONY CRANFORD, OD filed 209 Medicare Part D claims in 2023 as a Optometrist in DENTON, North Carolina, prescribing 50% generic.

209
Part D claims, 2023
50%
generic prescribing
$21.92
industry payments (Sunshine Act)

Every figure on this page comes straight from federal CMS records (NPPES, Medicare Part D, MIPS, Open Payments) — no proprietary rating or editorial opinion is applied.

TONY CRANFORD, OD's Medicare Part D volume vs every U.S. prescriber

Total Medicare Part D claims, 2023 — across all CMS prescribers nationally

209 49th percentile higher than 49% of 1,370,886 prescribers

0–200: 670,926 prescribers (49%). Below this entry. 200–400: 182,923 prescribers (13%). This entry sits in this band. 400–600: 90,619 prescribers (7%). Above this entry. 600–800: 56,224 prescribers (4%). Above this entry. 800–1,000: 40,919 prescribers (3%). Above this entry. 1,000–1,200: 31,827 prescribers (2%). Above this entry. 1,200–1,400: 26,224 prescribers (2%). Above this entry. 1,400–1,600: 21,710 prescribers (2%). Above this entry. 1,600–1,800: 19,072 prescribers (1%). Above this entry. 1,800–2,000: 16,451 prescribers (1%). Above this entry. 2,000–2,200: 213,991 prescribers (16%). Above this entry. This provider 0 2K+ every Part D prescriber (claims/yr), bucketed by value

Each bar is a band; taller bars hold more prescribers. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.

Source CMS Medicare Part D Prescriber Public Use File · 2023

What does the federal data show about TONY CRANFORD, OD?

Quality data not reported

NPI registry status

Active

Issued 09/01/2006

NPI 1487766697

Primary specialty

Optometrist

High-volume

60,463 US NPIs in this specialty

Medicare Part D claims

209 19% vs specialty avg

2023 prescription claims

Specialty avg: 257

Specialty distribution in North Carolina

How Optometrist compares to other specialties among North Carolina providers

North Carolina providers

Optometrist share within North Carolina

1. Optometrist42%2. Internal medicine21%3. Family medicine17%4. Surgical12%5. Pediatric8%
Optometrist share within North Carolina

Specialty board-certification context

Estimated specialty board-certified rate — Optometrist (ABMS / AOA reference)

Quality data not reported
Est. board-certified rate
78%
Optometrist ABMS/AOA estimate

Est. board-certified rate (Optometrist) — ABMS / AOA estimate

0%100%78%
Est. board-certified rate (Optometrist) — ABMS / AOA estimate

The Merit-based Incentive Payment System (MIPS) scores providers 0–100 across four performance categories: Quality, Cost, Promoting Interoperability, and Improvement Activities, weighted under 42 CFR §414.1380. Reporting is voluntary for many small practices, so absence of a MIPS score is not a quality signal.

Board certification through an ABMS or AOA member board signals voluntary post-licensure examination plus continuous Maintenance of Certification cycles. Verify any individual provider's status through certificationmatters.org (ABMS) or osteopathic.org (AOA).

TONY CRANFORD, OD is a Optometrist provider practicing in DENTON, North Carolina, according to the CMS National Plan and Provider Enumeration System (NPPES). Credentials: OD. NPI: 1487766697. This profile includes practice location, specialty classification, and organizational affiliations from the CMS provider registry. Provider information is self-reported to CMS and updated monthly.

TONY CRANFORD, OD appears in the CMS NPPES registry as a Optometrist provider holding OD credentials at 208 SOUTH MAIN ST, DENTON, NC, 27239, with a listed phone of (336) 859-4664. NPI 1487766697 was issued on 09/01/2006. Because NPPES data is self-reported by the provider and refreshed monthly, the address, phone, and specialty reflect what CRANFORD most recently submitted to CMS rather than a vetted directory listing, which is why patients should always confirm the practice is still at this location before scheduling.

Medicare Part D records for calendar year 2023 show 209 prescription claims written by this provider, covering 88 Medicare beneficiaries and totaling roughly $10K in drug spend, split 50% brand-name and 50% generic by claim count. These figures capture only Medicare Part D — commercial insurance, Medicaid, and cash-pay prescriptions are not included, and any drug-beneficiary cell under 11 is suppressed by CMS for patient privacy.

Optometrist is a high-volume specialty nationwide, with 60,463 enrolled providers across 56 states and an average of 257 Part D claims per prescriber, so the context for interpreting these metrics differs meaningfully from a primary-care baseline. Important: PlainDoctor is a directory of publicly available government data, not medical advice, a malpractice database, or a quality rating. Inclusion here does not imply a recommendation, and absence of complaints or sanctions on this page does not mean none exist — always verify credentials through the NPPES NPI Registry, your state medical board, and the ABMS or AOA before making healthcare decisions.

Practice Address

208 SOUTH MAIN ST
DENTON, NC 27239

Provider Details

NPI 1487766697
Specialty Optometrist
Credentials OD
Gender Male
NPI Issued 09/01/2006

Industry payments received (2024) — CMS Open Payments transparency data

The federal Physician Payments Sunshine Act (part of the Affordable Care Act) requires drug and medical-device manufacturers + group purchasing organizations to publicly report payments and other transfers of value to physicians and teaching hospitals. The data below covers 2024 for TONY CRANFORD, OD. Source: openpaymentsdata.cms.gov.

Total received

$22

Largest payer

ABBVIE INC.

Most common payment type

Food and Beverage

Industry payments are not necessarily indicators of bias — they include research funding, consulting fees for evidence-based work, royalties for inventions, food at conferences, and similar items. The disclosure exists for transparency. Read our methodology for how we interpret this data.

Brand vs generic prescribing mix · Brand-heavy

TONY CRANFORD, OD — brand share 50.0%
Specialty average (est.)

50% brand-name claims vs 50% generic, on 209 2023 Medicare Part D claims.

The federal Medicare Part D Generic Dispensing Rate national benchmark sits near 90% generic / 10% brand for primary-care prescribers, per CMS Office of the Actuary 2024 estimates. Higher brand share is common in specialty prescribing where generic equivalents are not available.

Medicare Part D Prescribing Data

CMS Medicare Part D prescriber-level data for calendar year 2023.

209
Total Claims
$10K
Total Drug Cost
88
Medicare Beneficiaries

Prescribing Breakdown

30-Day Fills
256
Total Day Supply
5,446
Brand vs Generic
50% brand / 50% generic
Brand Drug Cost
$6K
Generic Drug Cost
$5K
Antibiotic Claims
14

Patient Demographics

Average Patient Age
75.7 years
Avg HCC Risk Score
1.09
Gender Split
58% female / 42% male

Top Prescribed Drugs (Medicare Part D)

Top drugs by claim count for calendar year 2023. Based on Medicare Part D data only.

Drug Claims
Prednisolone Acetate
64
Latanoprost
36
Neomycin-Polymyxin-Dexameth
Neomycin/Polymyxin B/Dexametha
31
Timolol Maleate
14
Doxycycline Hyclate
13

* Counts below 11 are suppressed by CMS for patient privacy. Generic names shown where available from CMS Part D data.

Optometrist Overview

How TONY CRANFORD, OD fits within the Optometrist landscape nationally.

60,463
Optometrist Providers in US
56
States with Optometrist
257
Avg Claims per Provider

TONY CRANFORD, OD's 209 claims are below the specialty average of 257.

Nearby Optometrist Providers in North Carolina

Other clinicians with the same primary specialty enrolled in North Carolina, drawn from the same CMS NPPES roster as CRANFORD.

Compare Optometrist nationally: see state-by-state distribution →

Frequently Asked Questions

What is TONY CRANFORD, OD's specialty?
TONY CRANFORD, OD specializes in Optometrist and practices in DENTON, North Carolina. Credentials: OD.
How much does TONY CRANFORD, OD prescribe under Medicare Part D?
In 2023, TONY CRANFORD, OD wrote 209 Medicare Part D claims totaling $10K in drug costs for 88 beneficiaries.
Where is TONY CRANFORD, OD located?
TONY CRANFORD, OD is located at 208 SOUTH MAIN ST, DENTON, NC, 27239. Phone: (336) 859-4664.
What is TONY CRANFORD, OD's NPI number?
TONY CRANFORD, OD's National Provider Identifier (NPI) is 1487766697, issued on 09/01/2006.
Does TONY CRANFORD, OD prescribe more brand-name or generic drugs?
TONY CRANFORD, OD's prescribing is 50% brand-name and 50% generic drugs by claim count, with $6K in brand drug costs.
How many Optometrist providers are there in the US?
There are 60,463 Optometrist providers across 56 states in the US. The average Optometrist provider writes 257 Medicare Part D claims per year.
What drugs does TONY CRANFORD, OD prescribe most often?
Based on 2023 Medicare Part D data, TONY CRANFORD, OD's most frequently prescribed drugs include Prednisolone Acetate, Latanoprost, Neomycin-Polymyxin-Dexameth. This reflects Medicare Part D prescriptions only and does not include commercial insurance or other payer types.
Does TONY CRANFORD, OD accept Medicare?
TONY CRANFORD, OD appears in CMS Medicare data with 209 Part D claims and 88 Medicare beneficiaries in 2023. Contact the provider's office directly to confirm current Medicare enrollment and accepted plans.
How can I verify TONY CRANFORD, OD's credentials?
TONY CRANFORD, OD's NPI is 1487766697 with credentials OD. You can verify this through the NPPES NPI Registry, check state medical board records, and confirm board certification through the ABMS or AOA.

Data Sources

Provider Directory
CMS National Plan and Provider Enumeration System (NPPES), download.cms.gov/nppes, updated monthly. Contains NPI, specialty, credentials, and practice location.
Specialty Classification
NUCC Health Care Provider Taxonomy (nucc.org), the industry standard for classifying provider specialties in Medicare and Medicaid billing.
Prescribing Data
CMS Medicare Part D Prescriber Public Use File (2023). Includes claims, drug costs, beneficiaries, and opioid prescribing rates.
Limitations
Provider data is self-reported to CMS. Prescribing data reflects Medicare Part D only and does not include commercial insurance, Medicaid, or cash prescriptions. Claims below 11 beneficiaries are suppressed by CMS for privacy.

See our complete data methodology for details on how we collect and process government data.

Data as of April 2026 (NPPES) / 2023 (Medicare Part D). Source: Centers for Medicare & Medicaid Services (CMS).

Disclaimer: Data from CMS NPPES and Medicare Part D. PlainDoctor does not rate or rank providers. Provider information is self-reported and may not be current. Always verify information directly with the provider. About · Methodology