2026 NPPES data Geriatric Medicine (Family Medicine) Physician NPI 1306076542 MD
Verify on CMS →

Veena Naidu, MD

Geriatric Medicine (Family Medicine) Physician in Greenville, South Carolina.

This profile is drawn from the federal National Provider Identifier Registry (CMS NPPES), which lists more than 7 million U.S. healthcare providers - including 1,779 in Geriatric Medicine (Family Medicine) Physician, and covers specialty classification, practice address, and Medicare Part D prescribing data when reported. According to CMS, every field reflects the provider's official federal registration, see our methodology.

Federal data, no proprietary rating. We show these CMS records as-is - no composite score, no star rating, no editorial opinion layered on top.
Prescribing volume
582
Medicare Part D claims · 30 beneficiaries · Geriatric Medicine (Family Medicine) Physician avg: 5K
Generic prescribing
88%
generic claims · 12% brand-name · higher generic rates reduce patient out-of-pocket costs
Compiled from official public sources by the PlainDoctor editorial team.

What the federal data shows

Veena Naidu, MD filed 582 Medicare Part D claims in 2023 as a Geriatric Medicine (Family Medicine) Physician in Greenville, South Carolina, prescribing 88% generic.

582
Part D claims, 2023
88%
generic prescribing

Every figure on this page comes straight from federal CMS records (NPPES, Medicare Part D, MIPS, Open Payments) - no proprietary rating or editorial opinion is applied.

Veena Naidu, MD's Medicare Part D volume vs every U.S. prescriber

Total Medicare Part D claims, 2023, across all CMS prescribers nationally

582 Top 34% higher than 66% of 1,370,886 prescribers

0–200: 670,926 prescribers (49%). Below this entry. 200–400: 182,923 prescribers (13%). Below this entry. 400–600: 90,619 prescribers (7%). This entry sits in this band. 600–800: 56,224 prescribers (4%). Above this entry. 800–1,000: 40,919 prescribers (3%). Above this entry. 1,000–1,200: 31,827 prescribers (2%). Above this entry. 1,200–1,400: 26,224 prescribers (2%). Above this entry. 1,400–1,600: 21,710 prescribers (2%). Above this entry. 1,600–1,800: 19,072 prescribers (1%). Above this entry. 1,800–2,000: 16,451 prescribers (1%). Above this entry. 2K+: 213,991 prescribers (16%). Above this entry. This provider 0 2K+ every Part D prescriber (claims/yr), bucketed by value

Each bar is a band; taller bars hold more prescribers. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.

Source CMS Medicare Part D Prescriber Public Use File · 2023

Board-eligible specialty (heuristic, not verified)

Veena Naidu, MD practices in an ABMS-board-eligible specialty but we don't have enough CMS-participation signals to confirm active board-certified status. Consult CertificationMatters.org (the official ABMS public lookup).

What does the federal data show about Veena Naidu, MD?

Quality data not reported

NPI registry status

Active

Issued 07/22/2009

NPI 1306076542

Primary specialty

Geriatric Medicine (Family Medicine) Physician

Niche

1,779 US NPIs in this specialty

Medicare Part D claims

582 88% vs specialty avg

2023 prescription claims

Specialty avg: 4,854

Specialty distribution in South Carolina

How Geriatric Medicine (Family Medicine) Physician compares to other specialties among South Carolina providers

South Carolina providers
Pharmacist - 6.2%Pharmacist6.2%Mental Health Counselor - 5.1%Mental Health Counselor5.1%Family Nurse Practitioner - 4.6%Family Nurse Practitioner4.6%Physical Therapist - 4.5%Physical Therapist4.5%Behavior Technician - 3.8%Behavior Technician3.8%Speech-Language Pathologist - 3.7%Speech-Language Pathologist3.7%Geriatric Medicine (Family Medicine) Physician - 0%Geriatric Medicine (Family Medicine) Physician0%
Largest specialties in South Carolina (% of in-state providers)

Board certification

Not published by CMS

CMS does not publish a per-provider board-certification field in NPPES. PlainDoctor does not have a reliable per-specialty certification rate to show for Geriatric Medicine (Family Medicine) Physician. Verify directly:

How MIPS and board certification work

The Merit-based Incentive Payment System (MIPS) scores providers 0–100 across four performance categories: Quality, Cost, Promoting Interoperability, and Improvement Activities, weighted under 42 CFR §414.1380. Reporting is voluntary for many small practices, so absence of a MIPS score is not a quality signal.

Board certification through an ABMS or AOA member board signals voluntary post-licensure examination plus continuous Maintenance of Certification cycles. Verify any individual provider's status through certificationmatters.org (ABMS) or osteopathic.org (AOA).

Veena Naidu, MD appears in the CMS NPPES registry as a Geriatric Medicine (Family Medicine) Physician provider holding MD credentials at 975 W FARIS RD, Greenville, SC, 29605, with a listed phone of (864) 729-8330. NPI 1306076542 was issued on 07/22/2009.

Medicare Part D records for calendar year 2023 show 582 prescription claims written by this provider, covering 30 Medicare beneficiaries and totaling roughly $28K in drug spend, split 12% brand-name and 88% generic by claim count.

Geriatric Medicine (Family Medicine) Physician is a narrow specialty nationwide, with 1,779 enrolled providers across 52 states and an average of 4,854 Part D claims per prescriber, so the context for interpreting these metrics differs meaningfully from a primary-care baseline.

Important: PlainDoctor is a directory of publicly available government data, not medical advice, a malpractice database, or a quality rating. Inclusion here does not imply a recommendation, and absence of complaints or sanctions on this page does not mean none exist, always verify credentials through the NPPES NPI Registry, your state medical board, and the ABMS or AOA before making healthcare decisions.

Practice Address

975 W FARIS RD
Greenville, SC 29605

Provider Details

NPI 1306076542
Specialty Geriatric Medicine (Family Medicine) Physician
Credentials MD
Gender Female
NPI Issued 07/22/2009

Brand vs generic prescribing mix · Typical

Veena Naidu, MD - brand share 12.0%
Geriatric Medicine (Family Medicine) Physician average

12% brand-name claims vs 88% generic, on 582 2023 Medicare Part D claims.

The federal Medicare Part D Generic Dispensing Rate national benchmark sits near 90% generic / 10% brand for primary-care prescribers, per CMS Office of the Actuary 2024 estimates. Higher brand share is common in specialty prescribing where generic equivalents are not available.

Medicare Part D Prescribing Data

CMS Medicare Part D prescriber-level data for calendar year 2023.

582
Total Claims
$28K
Total Drug Cost
30
Medicare Beneficiaries

Prescribing Breakdown

30-Day Fills
582
Total Day Supply
16,192
Brand vs Generic
12% brand / 88% generic
Brand Drug Cost
$17K
Generic Drug Cost
$11K

Patient Demographics

Average Patient Age
77.8 years
Avg HCC Risk Score
2.12

Top Prescribed Drugs (Medicare Part D)

Top drugs by claim count for calendar year 2023. Based on Medicare Part D data only.

What Veena Naidu, MD prescribes most

Top Medicare Part D drugs by claim count, 2023

claims
Source CMS Medicare Part D Prescriber Public Use File As of 2023
Drug Claims
Rosuvastatin Calcium
60
Eliquis
Apixaban
48
Amlodipine Besylate
32
Furosemide
27
Famotidine
23
Atorvastatin Calcium
22
Gabapentin
20
Metoprolol Tartrate
19
Levetiracetam
16
Rivastigmine
Rivastigmine Tartrate
16

* Counts below 11 are suppressed by CMS for patient privacy. Generic names shown where available from CMS Part D data.

Geriatric Medicine (Family Medicine) Physician Overview

How Veena Naidu, MD fits within the Geriatric Medicine (Family Medicine) Physician landscape nationally.

1,779
Geriatric Medicine (Family Medicine) Physician Providers in US
52
States with Geriatric Medicine (Family Medicine) Physician
4,854
Avg Claims per Provider

Veena Naidu, MD's 582 claims are below the specialty average of 4,854.

Nearby Geriatric Medicine (Family Medicine) Physician Providers in South Carolina

Other clinicians with the same primary specialty enrolled in South Carolina, drawn from the same CMS NPPES roster as Naidu.

Compare Geriatric Medicine (Family Medicine) Physician nationally: see state-by-state distribution →

Before you book an appointment

Use this federal record as your verification checklist, not as a recommendation.

  • Confirm the NPI record is current in the official CMS registry, providers update their own NPPES details, and moves can lag. Verify this NPI
  • Check the active license and any disciplinary history with the South Carolina medical board, federal registration is not a license check. Credential verification guide
  • Weigh a second option: compare this provider with a nearby Geriatric Medicine (Family Medicine) Physician peer on Medicare volume and prescribing patterns. Compare providers

Medicare Part D and MIPS figures describe practice patterns in federal programs only, they are not quality ratings, and PlainDoctor does not rate, rank, or recommend providers.

Frequently Asked Questions

What is Veena Naidu, MD's specialty?
Veena Naidu, MD specializes in Geriatric Medicine (Family Medicine) Physician and practices in Greenville, South Carolina. Credentials: MD.
How much does Veena Naidu, MD prescribe under Medicare Part D?
In 2023, Veena Naidu, MD wrote 582 Medicare Part D claims totaling $28K in drug costs for 30 beneficiaries.
Where is Veena Naidu, MD located?
Veena Naidu, MD is located at 975 W FARIS RD, Greenville, SC, 29605. Phone: (864) 729-8330.
What is Veena Naidu, MD's NPI number?
Veena Naidu, MD's National Provider Identifier (NPI) is 1306076542, issued on 07/22/2009.
Does Veena Naidu, MD prescribe more brand-name or generic drugs?
Veena Naidu, MD's prescribing is 12% brand-name and 88% generic drugs by claim count, with $17K in brand drug costs.
How many Geriatric Medicine (Family Medicine) Physician providers are there in the US?
There are 1,779 Geriatric Medicine (Family Medicine) Physician providers across 52 states in the US. The average Geriatric Medicine (Family Medicine) Physician provider writes 4,854 Medicare Part D claims per year.
What drugs does Veena Naidu, MD prescribe most often?
Based on 2023 Medicare Part D data, Veena Naidu, MD's most frequently prescribed drugs include Rosuvastatin Calcium, Eliquis, Amlodipine Besylate. This reflects Medicare Part D prescriptions only and does not include commercial insurance or other payer types.
Does Veena Naidu, MD accept Medicare?
Veena Naidu, MD appears in CMS Medicare data with 582 Part D claims and 30 Medicare beneficiaries in 2023. Contact the provider's office directly to confirm current Medicare enrollment and accepted plans.
How can I verify Veena Naidu, MD's credentials?
Veena Naidu, MD's NPI is 1306076542 with credentials MD. You can verify this through the NPPES NPI Registry, check state medical board records, and confirm board certification through the ABMS or AOA.

Data Sources

View source datasets and methodology notes
Provider Directory
CMS National Plan and Provider Enumeration System (NPPES), download.cms.gov/nppes, updated monthly. Contains NPI, specialty, credentials, and practice location.
Specialty Classification
NUCC Health Care Provider Taxonomy (nucc.org), the industry standard for classifying provider specialties in Medicare and Medicaid billing.
Prescribing Data
CMS Medicare Part D Prescriber Public Use File (2023). Includes claims, drug costs, beneficiaries, and opioid prescribing rates.
Limitations
Provider data is self-reported to CMS. Prescribing data reflects Medicare Part D only and does not include commercial insurance, Medicaid, or cash prescriptions. Claims below 11 beneficiaries are suppressed by CMS for privacy.

See our complete data methodology for details on how we collect and process government data.

Data as of April 2026 (NPPES) / 2023 (Medicare Part D). Source: Centers for Medicare & Medicaid Services (CMS).

Disclaimer: Data from CMS NPPES and Medicare Part D. PlainDoctor does not rate or rank providers. Provider information is self-reported and may not be current. Always verify information directly with the provider. About · Methodology

Compiled from official public sources by the PlainDoctor editorial team.