NPPES file of Aug 9, 2026

William Douglas Smith, O.D.

Optometrist · Ponte Vedra Beach, FL

William Douglas Smith, O.D. is an optometrist with a practice address in Ponte Vedra Beach, Florida, and NPI 1538401476, issued on Mar 18, 2013. Check the license (Florida OPC5458, as entered in NPPES) on the Florida health license search; the Medicare figures below come from public CMS files.

Record from CMS NPPES, file of Aug 9, 2026 · Medicare files 2024 · method · Verify with CMS →

NPPES recordNPPES file of Aug 9, 2026
1538401476
Name
William Douglas Smith
Credential
O.D.
Primary taxonomy
Optometrist 152W00000X
License numbers
OPC5458 FL
1768 SC
3128 TN
Self-reported in NPPES; status is on the state search
Practice location
120 A1A N Ste 101, Ponte Vedra Beach, FL 32082
Phone
(904) 280-9000
Enumerated
Mar 18, 2013
Record last updated
May 1, 2026
Medicare enrollment
Enrolled (PECOS I20171204002513); accepts Medicare assignment
Entity
Type 1 · individual
Public record from CMS NPPES (open it on the CMS NPI Registry). Enrollment, assignment, school and telehealth: CMS Doctors and Clinicians file, Aug 2026. A record is not a license: verify it with the state board.
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Also registered at 120 A1A N Ste 101

A shared address usually means a shared clinic or building; it does not show who employs whom.

  1. Samuel Bowman, ODOptometrist1871532754
  2. Stephen Pullen, ODOptometrist1801853296

Verify William Douglas Smith in five checks

  1. 1IdentityNPI record in CMS NPPESNPI lookupConfirmed in NPPES
  2. 2LicenseActive license and public ordersFlorida health license search
    Search for license OPC5458
    Check the board
  3. 3Other statesLicenses and actions elsewhereDocInfo (FSMB)Not checked
  4. 4ExclusionsMedicare and Medicaid bansHHS-OIG exclusion listNot checked
  5. 5CertificationBoard certificationABMS AOA NCCPA AANPNot checked
Open the Florida license search

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60% fewer Medicare Part D claims than the average optometrist in 2024

112 Medicare Part D claims for 73 beneficiaries, against an average of 277 among the 33,128 providers of this specialty who prescribed in Part D. Brand-name drugs were 40% of claims.

  1. William Smith112
  2. Specialty average277

Most prescribed

  1. Latanoprost29 claims
  2. Neomycin-Polymyxin-Dexameth16 claims
  3. Restasis13 claims

Source: CMS Medicare Part D Prescribers by Provider and Drug, 2024 (data.cms.gov). Part D covers prescriptions for Medicare patients only; drugs with fewer than 11 claims are not published.

Industry payments in 2024: $1,050.30

20 payments; by number, the most common kind was food and beverage; the largest payer was CooperVision Inc. The 34,453 providers of this specialty with any payment received $769.99 on average. Payments are reported by manufacturers, not by the provider, and are not a sign of wrongdoing.

  1. William Smith$1,050.30
  2. Specialty average$769.99

Source: CMS Open Payments, program year 2024 (openpaymentsdata.cms.gov); average among providers of this specialty with at least one payment.

Bills Medicare through one group practice

  1. Bowman Optometry, PAPonte Vedra Beach, FL

Source: CMS Doctors and Clinicians National Downloadable File (the group practices a clinician bills Medicare through) (data.cms.gov).

William Douglas Smith among 3,594 optometrist records in Florida

William Douglas Smith, O.D. is one of 3,594 optometrist records with a practice address in Florida. 75% of them appear in a Medicare file (Part D prescribing, MIPS, Open Payments or Medicare group billing); this one does. Its NPI, issued in 2013, is newer than 63% of them.

  • NPI issued2013 · 63% of these records are older, 35% newer
  • In a Medicare fileYes · 75% of these records are
  • In the CMS Doctors and Clinicians fileYes · 51% of these records are
  • Graduated2013 · median 2006 among the 1,833 with a school on file
  • Record last updated2026 · 62% of these records were not updated in five years or more

Source: CMS NPPES, file of Aug 9, 2026, every record with primary taxonomy 152W00000X and a Florida practice address; Medicare files: CMS Part D Prescribers 2024, MIPS 2023, Open Payments 2024, Doctors and Clinicians (data.cms.gov).

11 optometrist records list a practice address in Ponte Vedra Beach

They are 11 of the 474 NPPES records with a practice address in Ponte Vedra Beach, and 3,594 optometrist records in Florida.

The 8 optometrist records with the nearest ZIP codes

  1. Samuel Bowman, ODPonte Vedra Beach, FL 320821871532754
  2. Allison Falden, O.D.Ponte Vedra Beach, FL 320821336213180
  3. Dawson HeyPonte Vedra Beach, FL 320821821935065
  4. Gilbert Houston, ODPonte Vedra Beach, FL 320821013901990
  5. Jennifer Hunsader, O.D.Ponte Vedra Beach, FL 320821851522643
  6. Susan Monahan, ODPonte Vedra Beach, FL 320821013916949
  7. Stephen Pullen, ODPonte Vedra Beach, FL 320821801853296
  8. Jamie Taylor, ODPonte Vedra Beach, FL 320821922191808

Common questions

What is William Douglas Smith, O.D.'s NPI number?

William Douglas Smith, O.D.'s National Provider Identifier (NPI) is 1538401476, issued on Mar 18, 2013. An NPI identifies a provider in billing; it is not a license.

Where is William Douglas Smith, O.D. located?

The NPPES record lists a practice address at 120 A1A N Ste 101, Ponte Vedra Beach, FL, 32082. Phone: (904) 280-9000. Providers update this record themselves, so call before visiting.

How can I verify William Douglas Smith, O.D.'s license?

NPPES lists Florida license number OPC5458, as entered by the provider. Search the Florida health license search at https://mqa-internet.doh.state.fl.us/mqasearchservices/healthcareproviders. The NPPES record confirms identity only; the state search shows license status, expiration and public orders.

How much does William Douglas Smith, O.D. prescribe under Medicare Part D?

In 2024, William Douglas Smith, O.D. had 112 Medicare Part D claims for 73 beneficiaries; the average among optometrist prescribers was 277. Part D covers Medicare prescriptions only.

Source: CMS National Plan and Provider Enumeration System (NPPES), file of Aug 9, 2026 (NPPES files on CMS.gov); NUCC Health Care Provider Taxonomy. Medicare files from data.cms.gov. An NPI identifies who bills; it is not a license.

Figures on PlainDoctor are read from the federal files each page names (CMS NPPES, Medicare Part D, MIPS, Open Payments; the HHS-OIG exclusion list only as counts) and from Census population estimates, with the file date shown beside them. See our editorial standards & corrections policy, the methodology behind these numbers, or report a data error. Data current as of Aug 9, 2026.